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A Trademark Lawsuit ‘Lager’ Than Life – IP Watchdog

Jeff Kobulnick and Joe Rothberg’s article “A Trademark Lawsuit ‘Lager’ Than Life” was published by IP Watchdog on June 19, 2016. In the article, Jeff and Joe discuss the rapid transformation of the cultural climate surrounding the use of Native American likenesses, images, nicknames and stereotypes as trademarks in connection with the lawsuit between Anheuser-Busch and the Lumbee Native American Tribe from North Carolina. The Lumbee Tribe alleges trademark infringement, unfair competition, and deceptive trade practices for use of its slogan and related logo design.

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